Cirrius is..
a multi-channel Digital Pharma CRM platform focused on productivity and effectiveness.
They wanted to..
Showcase the advantages of their CRM software by specifically targeting the pharmaceutical industry. Cirrius would develop software for the pharma houses, to help sales reps in their daily communication with doctors, and medical stores. Whilst promoting this digital platform, they wanted to show how outdated current methods of sales were and how much easier and effective the cirrius platform was, to adopt .
Step 1
We sent them a few animation references to set a style. Meanwhile all the information was condensed into a simple script. The script was then converted into a storyboard once the animation style had been selected.
All the characters and scenes were illustrated.
